Web. average student. However, in terms of a data breach, this isn't a truly huge-scale or catastrophic data loss. Our unique structure drives growth and innovation to generate superior shareholder returns. British Gas said the company was changing the way it worked "to give our customers the service they want and protect the future of our company and 20,000 UK jobs". The aim of British Airways is to continually strive to provide higher growth to the companies, provide greater financial performance through generation of revenue, operating profit and creating cost reduction methods. >> The fourth most important financial performing stakeholders are the employees of British Airways which include the pilots, flight attendants, aircraft engineers, customer service, managers, aircraft cleaners, and their CEO, the total number of employees that worked for British Airways in the year 2016 was 42, 322 people which were from different countries around the world, these employees were the ones dealing and serving the millions of British Airways customers without them it is almost impossible for British Airways to meet their customers demand, pure example could be when in September 2019 British Airways pilots had a two days of strike which resulted the company to lost almost 121 million just within two days of strike by not even all their employees but just their pilots only and that shows how financially important employees are to British Airways. The second on the list in terms of their financial performance are the suppliers and specifically the two biggest suppliers of British Airways which are Boeing and Airbus, they are both very important suppliers and British Airways rely on them and without them British Airways could be in a major trouble which could cause business shutdown in the short term and in the long term because these are the two only major airline manufacturing companies in the world and almost all British Airways aircrafts are made by one of these two companies and they do not just manufacture aircrafts and supply to British Airways but they also give additional ongoing security, mechanical engineering , and software support to British Airways which saves more money and generates more income to British Airways as Boeing and Airbus always develop new technologies which could save more fuel and make journey times shorter, back in 2008 British Airways made one of its Major Aircraft spending which they bought 12 Airbus A-380s from Airbus and also 24 Boeing-747 aircrafts from Boeing Company each of those aircrafts is expected to generate more income thanks to the suppliers which shows how well they perform financially in British Airways business. The company should manage its competitors and suppliers all the time to gain a competitive advantage in the industry and to provide effective services to customers. << /Subtype /XML In fact, there is a way to get an original essay! Looks like youve clipped this slide to already. Furthermore, British Airways approach is to develop a strong relationship with its stakeholders. Get inspiration for your writing task, explore essay structures, Feel free to use our The models are applied to understand CSR as a strategy adopted by a British company. Also, the major activities of the company depend upon a number of suppliers and employees of the organization. Theoretically, BA could be fined as much as 20 million or 4 percent of their global turnover - whichever is higher (and in BA's case this would be the global turnover figure). As British Airways wrestles with the fallout of a massive data breach , a financial upstart has used the incident to promote the nimbleness of its own technology and . Privacy statement. British Airways respond to fulfil their responsibilities to the stakeholders. APM Women in Project Management Conference 2019 presentation: Jason West, Key elements of it portfolio management Dipak Pimpale, Improved Business Performance Through Effective Portfolio Management, PMO for Supply Chain - Setting Up a Project Mangement Office for Non-IT, Introduction to Business Analysis - Part 2, How to Achieve Measurable Benefits Through Project and Organizational Change. Weve updated our privacy policy so that we are compliant with changing global privacy regulations and to provide you with insight into the limited ways in which we use your data. /Length 1019 1. Cargo tonne km An analysis of the CSR activities of the company as disclosed in its CSR report of 2012 is done using this hierarchical structure, which is then segregated based on the CSR activities presented by Caroll (1991). British Airways: Engineering and maintenance services 2015b. We want to hear from you. 4, pp. The company also has to concentrate on its operating efficiency, which is declining due to the congestion in airways, increase in fuel price, and increasing competition leading to reduction of customers. >> British Airways provide regular training to its staff members to increase the performance efficiency of its staff members. /Length 2045 Topics covered in this session are: Why is knowing your stakeholders important? /Type /Catalog British Airways needs to understand its stakeholders - customers, opinion leaders and employees - to better inform business decisions. (2019). From the analysis of the CSR initiative of British Airways with the aid of Carrolls CSR hierarchy, it is evident that the company presents a clear picture of its CSR related activities. iOS Version 14.4 (Build 18D52) Quartz PDFContext, AppendMode 1.1 BA Stakeholders Stakeholder Relationships BA is for a two-way communication For more information, click here: https://www.mindsmapped.com/courses/business-analysis/business-analysis-training-for-beginners-as-per-babok-v3/. CSR is often dubbed as philosophy or practice that corporate managements do. November 5, 2022. https://business-essay.com/british-airways-companys-corporate-social-responsibility/. British . British Airways offer an effective return on investment to its shareholders to keep them satisfied with the organizational activities. They must be concern for the quality of life, that is, for the physical, human, and social environment of modern man and modern community (Drucker 2001, p. 17). British Airways is the largest airline company actively providing services in the entire United Kingdom. The main idea of Druckers theory is that companies are institutions, and institutions do not exist in isolation. The success of an organisation in market is determined by the execution and . A first look at our newest launches and initiatives. /Metadata 4 0 R 404-424. Now customize the name of a clipboard to store your clips. /Pages 6 0 R British Airways has been chosen in this report to evaluate the strategies of the company. Also, British Airways maintains diversity in the organization to provide effective services to passengers. Boon, T. (2019). The SlideShare family just got bigger. It was formally established in 1974 by merging different associations, including the British Overseas Airways Corporation and British European Airways. Passengers Carried In the same month, British Airways secured a three year Term Loan with its parent company, IAG, for an amount of 1.65 billion, which was fully drawn by year-end. Further, this company merged with Iberia in 2011 and introduced basic economy fares for long routes to provide low price services to customers (Boon, 2019). British Airways has had numerous incidence with data breaches, but they were not as big as the one they faced last year. writing task easier. The main competitors of British Airways include easy jet, jet 2, virgin, etc. The company is committed to the development of the society, it has participated in various disability programs and cooperated with NGOs to provide benefit to the disadvantaged groups of the society. British Airways is the flag carrier airline of the United Kingdom, based in Waterside, near its main hub at London Heathrow Airport. (British Airways 2012, p. 40). British Airways should also extend its destination services by extending its services to new destinations and by launching new flights. click here. Its partnership with an NGO called Comic Relief UK helped to raise a hefty sum of 4.5 million within 2010-2012. Use this form to log in to your account or to create an account for the British Airways executive club, Connecting Britain with the world and the world with Britain. Matten, D & Moon, J 2008, Implicit and explicit CSR: A conceptual framework for a comparative understanding of corporate social responsibility, Academy of management Review, vol 33, no. The Chief executive and the Chairperson acted as the change agents for the company. Just send us a Write my paper request. We recognise that it has an environmental cost, which is why were taking urgent action to tackle the effects it has on our planet. Web. We will occasionally The fine is considerably lower than the 183m fine which the Information Commissioner's Office (ICO) had initially notified the company of last year. Our vision is to be the worlds leading airline group on sustainability. It is important that the questionnaire should be structured in such a way that it will earn the customer's trust before moving on to the behavioural questions. 66-87. impact on British Airways. PScript5.dll Version 5.2 Instant access to millions of ebooks, audiobooks, magazines, podcasts and more. uuid:53eebfc3-73d6-48c1-9488-9760b3098d33 Assignmenthelp4me.com is a prominent and proficient assistance provider to the students of Australia, Canada, India, New Zealand, the UK, the USA, who keenly keep on searching for online writing help and guidance regarding assignment help and academic papers. British Airways is owned by the International Consolidated Airlines Group S.A - usually shortened to IAG, It is an Anglo-Spanish multinational airline holding company formed in January 2011. Available seat km 2001, The essential Drucker: The best sixty years of Peter Druckers essential writings on management, Harper, New York. Tap here to review the details. Carroll, AB 1999, Corporate social responsibility evolution of a definitional construct.. Thus, companies are responsible for controlling the extent of harm they do to the environment, and the goodwill and responsibility they can show towards the community (Schwartz & Carroll 2003). Shareholders are important stakeholders of any organization and play a key role in various decision-making activities of the organization. Further, the low cost carriers are injurious to the companys revenue as they compete fiercely at low price points. Weve updated our privacy policy so that we are compliant with changing global privacy regulations and to provide you with insight into the limited ways in which we use your data. The article also includes stakeholder analysis in which information regarding stakeholder and their impact on the organization is elaborated. 132-141. Find out more and download annual reports. The company should also take initiatives to deal with competitive pressures from various low pricing airlines. We have built a unique structure that drives growth and innovation to maximise sustainable value creation. Management of Organisational Stakeholders British Airways' corporate social responsibility places a substantial emphasis on the management of numerous stakeholders. The main objective of British Airways is to focus on aviation business, help people to move from one location to that of another and they will also help their customers in also moving the cargo. endstream Further, British Airways also provides various financial and motivational incentives to its employees such as effective remuneration packages, discounts on flights, training opportunities, etc. The company has created a low-carbon project with the aid from their customers to fund the building of a community swimming pool in the UK. Just insert your email and this sample will be sent to you. Carroll, AB 1991, The pyramid of corporate social responsibility; Toward the Moral Management of Organizational Stakeholders, Business Horizons, vol 34, no. Alex Cruz is stepping down as chairman and chief executive of British Airways as its owner, International Airlines Group (IAG), reshuffles top management to tackle the worst crisis in aviation. But not many initiatives can be segregated as purely moral duties of the company. /Type /Metadata /Type /ObjStm Another issue is establishing rights of all and a system of justice within the organisation. Efforts should be made by British Airways to improve customer relations. November 5, 2022. https://business-essay.com/british-airways-companys-corporate-social-responsibility/. By whitelisting SlideShare on your ad-blocker, you are supporting our community of content creators. Figure 3: Comparison of economic performance of British Airways and other international Airlines. Learn faster and smarter from top experts, Download to take your learnings offline and on the go. All the initiatives are a part of economic or legal initiatives, which had to be taken by the company, even if not categorised as CSR (Matten & Moon 2008). Weve updated our privacy policy so that we are compliant with changing global privacy regulations and to provide you with insight into the limited ways in which we use your data. A higher power has been found to exist with customer and government authorities which provide that demands of customers and actions of government can directly influence the working of British Airways. (Disclaimer: The reference papers provided by Assignmenthelp4me.com help in serving as a model paper for students. Click here to review the details. The key stakeholders are customers, employees, suppliers, and shareholders. www.businessdictionary broadly defined strategy as a alternative which is chose to make happen desired future outcome, such as achievement of goal or solution of problem. BusinessEssay. By clicking Send, you agree to our